What You Can Do With Your Patient Data
What you can do with your list of client email addresses:
Send out monthly newsletters
Monthly newsletters are an excellent, unobtrusive way to keep in contact with your patients when they’re outside of your office. Your monthly newsletter provides a great platform for discussing your practice’s growth, introducing new providers, or notifying patients about a new policy. And since they’re only sent out once a month, you don’t have to worry about pestering your clients with a barrage of emails.
Send out special offers
Will your clinic be running a promotion or offering any deals in the near future? Email is an excellent way to reach out to your patients and extend the offer. One of the more popular offers is related to patient referrals. For example, you can send an email blast to your patients and offer them a $100 gift card for every patient that they refer to you for an assessment.